Firstly, the flavor is amazing. No funny aftertaste, not overly sweet, and has a wonderful smoothness. No gritty texture. The macros are on point, you just want protein and that’s what you get. It’s very versatile, you can add this to so many things to create a flavor. I add this to my zero fat Greek yogurt and it is absolutely amazing. It comes in so many flavors! Definitely buy this as I will again.